Nothing prepares you for this flood of energetic, inspiring, ruthlessly engaging and downright sexy female Venture Capitalists at Blogher Entrepreneurs Conference. I repeat, nothing. For one, I knew nothing about the VC world, all I knew was that VCs invest money into your business but the process seems very hard to fathom or understand. The 90min session that brought top VCs in Silicon Valley together to engage conference participants in discussion on how to approach a VC, where you need to be in the process, and the kinds of businesses they invest in was one of the highlights of the conference.
Hearing from these women – Cindy Padnos of Illuminate Ventures, Aileen Lee of Cowboy Ventures/KPCB, Christine Herron of Intel Capital, Sonja Hoel Perkins of Broadway Angels and Ann Winblad of Hummer Winblad – on who they want to work with, and how you should pitch them, I got very excited. All I know in my startup life is the problem I am trying to solve and a little bit of how. The strategies that I got from these women really brought clarity to my goal and how I want to go about funding. I am not sure that I will ever need a VC with my company, but I know that framing my business model in a way that is attractive to a VC is important to ensure that my company is profitable and scalable.
As a Chemical Engineer, wanting to venture into the startup world, this approach is invaluable for every potential entrepreneur. There was no dancing around the topic, there was instead straightforward tools, communications and insights that can help you think about your approach to a VC. And as a female entrepreneur, the bar is always higher and so you always have to be on top of your game, know what you are doing, study your market, understand the problem and the unique solution you are bringing to the table.
I am still at the conference and I am enjoying every moment of it! More to come on the amazing powerful women I have met here. I am absolutely inspired and energized to follow my dreams of becoming an entrepreneur. More to come as well on my startup and the unique way we are empowering women in developing economies. Stay tuned.
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